These case studies show examples of the processes applied in producing and completing projects for some of our happy clients. Demonstrating how we blend creative thinking with strategic direction to create great results.
Eyes R Us Optometrist
Mackay Optometrist – Eyes R Us contracted The Lime Lab to construct a new website that was fully mobile responsive and gave them a presence that they could get to ranked in Google over their competitors.
Eyes R Us are an independently owned Optometrist practice operated by Dr. Brad Kirkwood. Their service offering while far superior to that of the major franchise Optometrist outlets was not being ‘found’ online. With an outdated website, little to no Optimisation and no Social Media presence at all meant that they were no where to be found in Google.
The Lime Lab completed a brand refresh with a new look Logo and branding Graphics that flowed into all of the Eyes R Us collateral, constructed a new responsive website, built out Social properties and are contracted for ongoing SEO and Social Media Management.
- A fresh new visual brand rolled out across all marketing collateral
- Mobile-friendly, responsive website
- Organic SEO ranking number 1 in both Google and Youtube for their key term: Mackay Optometrist
Dave and The Lime Lab helped us get our business online and up-to-date with all the marketing we needed to give our potential customers the confidence that they were dealing with a professional organisation. We are now easily found in Google thanks to the ongoing SEO work and we have a Social Media presence that generates real business for us
Brisbane Commercial Cleaners – Just Cleaning are a specialise cleaning business for Pubs, Clubs, Cafes and Restaurants. They are the largest Commercial Cleaning company for the hospitality in Queensland. However, they wanted to expand their operations to incorporate other industry sectors. They had an built considerable brand equity through set up and development in their early days purely via word-of-mouth and getting in front of customers to give them quotes. To expand they needed to embrace more modern and stream lined methods of marketing themselves.
The Lime Lab took over the management of their website and optimised it, built a ‘Social Fortress’ around the site and implemented ongoing SEO, blogging and posting plus regular EDMs and contact database building. All of which where design to transform word-of-mouth into modern day online marketing.
- A fully optimised, Mobile-friendly and responsive website
- Regular communication with existing and potential customers via Social Media and EDMs
- Organic SEO ranking on Page 1 in both Google and Youtube for their key term: Commercial Cleaning Brisbane
Our business is Commercial Cleaning so when it came to online marketing we had no idea where to start. Thankfully Dave and the team at The Lime Lab sorted out all we needed. We had a website but had no idea how to get it ranked in Google or anything about the need to incorporate Social Media and Email Marketing into our marketing mix. The Lime Lab looks after all that for us so we can concentrate on what we do best. And best of all we have a constant stream of qualified leads contacting us regularly.